The results of SEMRUSH, AccessibilityChecker, and BuiltWith 2023 Study comparing the impact accessibility made to the organic search traffic of over 800 some of the top 1,000,000 websites worldwide.
Sources: Study – Is Web Accessibility Key to Driving Organic Traffic? published January 25, 2023 by SEMRUSH, AccessibilityChecker, and BuiltWith.
71% of people with disabilities will leave a website promptly if they cannot access it.
66% of e-commerce site transactions are abandoned by the visually impaired.
Companies with inaccessible websites lose $6.8 billion annually to accessible competitors.
Sources: WebAIM.org The WebAIM Million 2023 Report on accessibility; MDPI: Special Issue “Social Participation and Human Rights” published July 1, 2018; US Department of Commerce (November 16, 2022)
Manually fixing accessibility issues is expensive and time-consuming. A large corporation can deliver accessible digital content at scale using an AI-assisted technology.
A global enterprise can stay ahead of the legislative and compliance requirements, allowing its in-house accessibility experts to focus on strategy, standards, and global deployment. The enterprise will deliver a superior experience to customers.
