The types of data being collected: Is the data anonymous, or does it contain personally identifying information?
A simple form asks for your website visitor’s name, email address, and perhaps a phone number. But more complex applications, including shopping sites, ask for much more detail, such as a home address, mobile phone number, credit card information, company information, personal preferences, and IP address information.
How will the data be used?
In simple terms, you can state why the data is being collected and how it will be used. For example, data can be used for marketing purposes or to improve the user experience on a website. But you should provide more specific details.
Who will have access to the data?
As the website owner, you have access to and control the information. Do you have a policy in place to allow your employees access to only the information that is required for their job function? You might need to provide information to third-party service providers, such as a payment processor. You should disclose the policy you have established to protect that information.
How long will the data be stored?
Private information can be stored on your website and your internal office systems. What is your data retention policy? Data can be stored indefinitely or deleted after a certain amount of time. That will depend on your business requirements and legal obligations. In general, it is better not to store data longer than is necessary.
What rights the user has regarding their data?
Depending on where you operate, you may be subjected to laws and regulations that require you to allow your website users the right to access, update, or delete their data.
You must provide a method for website users to contact you with their privacy concerns.