European Accessibility Act (EAA) 2025: What Your Business Needs to Know

European Accessibility Act (EAA) 2025: What Your Business Needs to Know
Blind man walking with dog, shopping at accessible stores
The digital world is rapidly evolving, and so are the expectations for accessibility. With the European Accessibility Act (EAA) coming into force on June 28, 2025, businesses that offer digital products or services to EU consumers must ensure their websites, apps, and online platforms are accessible to everyone—including people with disabilities.

What Is the European Accessibility Act (EAA)?

The EAA is a European Union directive designed to harmonize accessibility requirements across member states. Its goal is to remove barriers for people with disabilities and the elderly, making digital products and services—such as websites, e-commerce platforms, mobile apps, and electronic devices—usable by all

Key facts:

Enforcement Date: June 28, 2025

Who Must Comply: Any business (including non-EU companies) providing covered digital products or services to EU consumers, except microenterprises (fewer than 10 employees and less than €2 million annual turnover).

Penalties: Non-compliance can result in fines, market restrictions, and reputational damage

Why Does EAA Compliance Matter?

Legal Requirement: The EAA is enforceable law in all EU member states. Ignoring it can lead to significant penalties.

Market Access: Compliance is essential for doing business in the EU digital market.

Inclusivity: Accessible design benefits everyone, including people with temporary or situational impairments.

Brand Reputation: Demonstrating a commitment to accessibility builds trust with customers and partners.

What Does the EAA Require?

The EAA mandates that digital products and services must be:

  • Perceivable: Content is available to all users, including those using assistive technologies.
  • Operable: All functions can be performed without a mouse (keyboard navigation, voice commands).
  • Understandable: Information and user interface are clear and predictable.
  • Robust: Content is compatible with current and future assistive technologies.


Covered areas include:

  1. Websites and mobile apps
  2. E-commerce and online banking
  3. Ticketing and check-in machines
  4. E-books and digital media
  5. Telephony and communication services

EAA Compliance Checklist: Practical Steps

To help your business prepare, here’s a streamlined checklist based on the latest EAA guidance:

Audit Your Digital Products

  • Evaluate all websites, apps, and digital services for accessibility gaps.
  • Use both automated tools and manual testing with screen readers and keyboard navigation.

 

Fix Accessibility Issues

  • Address barriers such as missing alt text, poor color contrast, unlabeled form fields, and inaccessible navigation.
  • Follow the Web Content Accessibility Guidelines (WCAG) 2.1 or 2.2 Level AA, and EN 301 549 standards.


Train Your Team

  • Educate developers, designers, and content creators on accessibility best practices and EAA requirements.


Publish an Accessibility Statement

  • Clearly state your commitment to accessibility and provide a way for users to report issues.


Monitor and Maintain Compliance

  • Schedule regular accessibility audits and updates.
  • Collect user feedback to identify and resolve new issues.
Deadline What It Means

June 28, 2025 

All new websites, apps, and digital services must be EAA compliant 

June 28, 2030 

 

Existing digital products/services (launched before June 2025) must comply by this date or their next major update

At Lookit Design, we make EAA compliance simple and effective:

  • Comprehensive Accessibility Audits: We identify gaps and provide actionable fixes.
  • Implementation of Best Practices: Our team ensures your digital presence meets or exceeds EAA standards.
  • Ongoing Support: We offer continuous monitoring, updates, and user feedback channels.


The EAA is reshaping digital accessibility across Europe. By acting now, your business can avoid penalties, expand your market, and demonstrate a genuine commitment to inclusion. Partner with Lookit Design to ensure your digital products and services are accessible, compliant, and future-ready. For more information or to schedule an accessibility audit, contact Lookit Design today.

 

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